Abbie Jarvis was just 12 when other kids filmed her being brutally assaulted in Glasgow in October 2021. Disturbing footage of the attack was shared online and is still being circulated on Instagram today.
And the youngster’s mum Angela, 44, is now supporting new plans published by media regulator Ofcom, demanding that social media firms stop showing harmful content to kids. The Children’s Safety Code of Practice states that sites should minimise children’s exposure to violent, hateful and abusive material, including online bullying.

“It is about time a watchdog spoke up for our kids and I welcome Ofcom’s calls,” said Angela. “These trends are already causing suicides and deaths so if it isn’t stopped soon, it’s only going to get worse. The more violence children and young people become exposed to, the worse it gets and the more desensitised they become to it. This could stop the culture of violence being so popular and normalised among kids who are using these platforms.”
It is believed that people are uploading the images and footage for likes and popularity online. Angela said that Ofcom’s new guidelines could help tackle this trend and help kids like Abbie to move on with their lives without having to relive their trauma.
She told the Daily Record: “You are what you watch, read and think and if you are constantly exposed to violence then you tend to become drawn to it.
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