Burna Boy has continued to address Nigerian artistes with a candid breakdown of how little artistes earn from Nigerian music streams compared to other countries
Previous to this claim, he talked about how social media fans don’t fill up Stadiums, in a new post, he has now revealed the stark contrast in payouts depending on where streams come from.
He wrote:
1,000,000 Nigerian streams = $300/$400
1,000,000 UK streams = £3,000/£4,000
1,000,000 US streams = $3,000/$4,000
1,000,000 Euro streams = €3,000/€4,000
Your song being number 1 on any streaming platform in Nigeria is not something to celebrate. Aim higher or do other businesses on the side. I type with love. #NoSignOfWeakness”
Burna Boy’s message highlights a harsh reality for artists relying solely on local streaming platforms in Nigeria. Despite massive fanbases and viral success, the financial return is disproportionately low compared to what the same number of streams would generate in the UK, US, or Europe.
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Oluwaburna