A Mexican influencer, César Gastélum, has been shot de.ad while livestreaming on social media
Gastélum was filming with two friends outside a fast food restaurant in Tres Ríos, in the northern city of Culiacán, on Tuesday evening when when two men on a motorbike drove up to him and one shot him at close range.
He had more than half a million followers on TikTok and mainly uploaded comedy videos.
It is not the first time a social media influencer has been killed in Mexico. Last year, 23-year-old Valeria Márquez was shot de.ad at a beauty salon while she was livestreaming on TikTok.
On the livestream, Gastélum and his friends were wearing bright orange coats and bags typically used by delivery drivers.
Local media reported that their outfits originally led police to believe that the victim was a delivery driver, but officials were later alerted to his identity.
Police and forensic experts cordoned off the area and are examining the cartridge casings and CCTV footage for any clues.
No arrests have so far been made and the two people on the motorbike fled the scene.
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Mexico and gun violence