The global market for online casino gaming is vast, and enormously competitive, with a global value of over $60bn — driven by affordable, powerful mobile tech, and ever-expanding markets such as Africa, the industry shows no sign of slowing down. As more and more operators are springing up, the marketplace is heavily geared towards customer acquisition and retention.
One of the primary ways casinos entice new customers is by offering an array of bonuses and promotions. These come in many shapes and forms, and most casinos have a range of similar options. But how to maximize these freebies to raise your chances of taking home some winnings? And how do these bonuses work? Read on to find out.
Read the Terms & Conditions
If you’re new to the exciting world of online casinos, a simple internet search will bring up hundreds, if not thousands of options to choose from, each offering its selection of bonuses. While it’s wiser to look through some of the resource websites available that review online casinos, their games, bonuses, and general reputation, once you’ve made your choice it’s important to check the terms and conditions that apply to bonuses.
For example, (and you’ll hear this repeated a few times), some come with wagering requirements, or you may have to deposit some of your own money before you can withdraw funds from any bonus. It’s always best to check the small print before you commit.
Free spins
Slots are among the most popular games in online casinos, and it’s not hard to see why — the simplicity of the gameplay provides a rich canvas for game developers to let their imaginations run wild — we see games with advanced gameplay, levels, cutting edge graphics, and the kind of features to match traditional PC and console games. Bonuses are rife when it comes to slots, and many occur while the game is going on.
Frequently, casinos award free spins to players for various reasons, such as welcome bonuses, ongoing promotions, or as a reward for loyalty. The number of free spins can vary, with some promotions offering a modest amount and others providing a substantial bundle. Again, check the T+Cs, as there can be wagering requirements, or free spins can be tied into specific slot games or series. They can also come with expiry dates.
No-Deposit Bonuses
No-deposit bonuses are a popular choice for players who wish to explore an online casino without having to commit funds straight away — it’s a good way to check out the games and format of the casino and you’ll find it as an option at most online casinos. Players receive a small amount of bonus money or free spins upon registration, so they can get right down to the business of poker, blackjack, slots or roulette, and win some money without spending any.
Sounds good? Well, it probably is, but always check the small print — wagering requirements for no-deposit bonuses can be higher than those for deposit-based bonuses, and there may be a maximum limit on the winnings that can be withdrawn using only no-deposit funds (ie not topping up with a deposit of your own).
Reload Bonuses
Across every industry in the world, retaining business is important, especially with today’s increasingly global marketplace. This puts customer loyalty at a premium, and casinos are already using advanced tech for customer service to keep it at the highest possible level.
They also want to keep their loyal customers playing, by offering reload bonuses — similar to welcome bonuses but available to players beyond their initial deposit. Reload bonuses may be offered regularly, tied to specific days of the week, or as part of special promotions, and well worth keeping an eye out for if you’ve found a casino you like and trust.
The world of online casino gambling has never been more exciting. With bonuses and promotions offered by every operator, a bit of savviness means increasing your chances of fun and the chance to take home some cash.
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