Fashion designer Veekee James has explained why her dresses come with a price tag, pointing to the time, creativity and investment that go into building her brand.
She said the prices are not something she arrived at overnight. According to her, there is a lot that goes into creating each design, from the creative process to the attention given to every detail of the finished dress.
During a conversation, she said:
“When I started fashion designing, I did not just wake up and start calling prices. No, it took so much, you know. It took a lot and there’s so much that I have invested in my business to make it what it is today. People don’t understand. So when I tell that’s how I would say, oh, oh, why is the price like this? I’m like you really expect me to explain that do we want to start from the value that you’re going to be getting?
“We want to start from the time that we’re gonna take to detail this dress. Do we want to start from what it takes me to actually create a design for you because it takes me a lot. Sometimes I’m sitting down.
“I don’t even know what to do. Sometimes I have to just even start worshipping for God to actually show me what to do. So that’s why every time I say oh the Holy Spirit gives me designs and they’re like, huh? How, because the devl gives nothing but you don’t understand it takes him a whole lot. And then the Veekee James brand is a big name in itself that is not even as big as it should be. But it is big.
Yeah, you know. So these are the things that people pay for but people who don’t get it just cannot get it until it’s time for them to get it.”
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