BBN alumni, Deeone has said Davido used TikTokers Peller, Jarvis, and Jo Blaq for PR, but says it’s a big plus
He says the singer leveraged on Peller’s large following to tap into TikTok’s growing influence, showcasing his PR expertise.
Deeone praised Peller’s intelligence too and noted the livestream’s significant revenue, approximately $150,000 from viewer gifts.
He advised entrepreneurs to adapt to trends like Davido, rather than dismissing them as childish, emphasizing the importance of embracing new platforms for business growth.
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He wants to use the moment too