North West is stepping into the spotlight in a major way
The 12-year-old daughter of Kim Kardashian and Kanye West has officially signed a deal with Gamma, the independent entertainment company that counts Mariah Carey among its talent.
The move marks North’s boldest step yet into the music industry, signaling that her early performances and features were just the beginning of something much bigger.
According to a Daily Mail report, North West has formally partnered with Gamma, the independent entertainment company founded by former Apple executive Larry Jackson.
The label, launched in 2023, has quickly made a name for itself by building a roster that includes major artists such as Carey, Usher, Sexyy Red, and Snoop Dogg.
According to sources, North has already started recording sessions under the new deal, indicating that music is no longer just a side project but a focused pursuit.
The company also has a professional connection to her father, as Gamma is in charge of releasing his upcoming album, “Bully.”
North’s latest single, “Piercing on My Hand,” reportedly arrived earlier this month through the company, with production credits tied to her dad and Will Frenchman.
The track followed a series of high-profile appearances that have steadily built her résumé.
While still just 12, North is being homeschooled, a choice both parents believe suits her schedule and creative ambitions.
With studio time already underway, the Gamma partnership signals a structured and serious entry into the industry.
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